Ask me why

Beatle FinalFriends sometimes ask me why I blog about The Beatles so much. Well, to parrot a phrase, it’s not complicated.

1. The Fabs—though a mid-20th century phenomenon—exemplify the qualities that business teams need NOW in the Innovation Economy. You can check this band off for creativity, passion, personality, result focus, self-determinism, and the ability to harness conflict—team attributes that are the focus of my writing and consulting.

2. The Beatles deliver readers. Page views spike (at least three-fold) whenever I post about John-Paul-George-Ringo, primarily because other Beatles’ sites magnanimously link to these posts. This is noteworthy not only because it demonstrates the collaborative power of social media but it also points to the extraordinary reach of The Beatles community, 44 years AFTER their break-up.

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