Watch out! The Battle of the Corporate Bands—for amateur, company-sponsored rock bands—is back.
According to the press release:
'Fortune Magazine, NAMM, and the Rock and Roll Hall of Fame and Museum joined together to celebrate the benefits of music-making and the positive effects that music has on employee morale and productivity in the international business world.'
They're singing to the choir here at blfr. But we especially love the names of these bands.
Among this year's contestants are Aeroroot from Frontier Natural Products Co-op and the SAP's from Johnson & Johnson. Past competitors have included the 4-Inch Studs (from MBH Architects), the Flying Other Brothers (from various Silicon Valley companies), and—our own favorite—Manage This (from Symantec).
On a related note, I came across a reminder—on a Braun Syncro Shaver website no less—of the value of early exposure to music for a child's brain development. One study shows improved memory function from music lessons, with application to literacy, mathematics, and IQ!
It got me wondering whether early exposure to rock & roll (not at high decibel levels of course) has even more specific benefits for children than music in general. I don't know of any study that has tested this premise, but I know my own experience.
I was nine-years-young when, after subjecting myself to hundreds of hours of Little Richard and Chuck Berry, I caught a severe case of the rockin' pneumonia & the boogie-woogie flu—which turned into a lifelong affliction that has stubbornly resisted medical, psychotherapeutic, and spiritual intervention.
But the onset of this condition may have actually accelerated my cognitive development, because at that point in life I suddenly began doing quite well in elementary school—to the astonishment of family and friends.
Now if exposure to rock & roll in childhood helps develop certain abilities, then perhaps more intensive involvement in adolescence—learning an instrument, forming a band, getting gigs, etcetera—helps develop skills that will be useful in business (self-discipline, team building, entrepreneurial skills)?
Of course that would poke holes in the old narrative that rock & roll can be a dangerous force that puts youth on the road to perdition.
Speaking of Braun—a German consumer products company that I thought valued productivity—I was surprised to read this question on their website: 'Did you know that a man shaves the area of an 18-hole golf course in just eighteen months? 'Wow, that's got to be one funky golf course.